August, 21, 2003

Mount Vernon Mills' La France Division Expands its Transportation Fabric Product Line

The acquisition of STI/Kings Plush’s Bus, Motor Coach and Rail product lines strengthens La France’s commitment to major transportation markets. Leading Automobile, Class 8 Truck and Recreational vehicle manufacturers have been served by the La France Division for many years. The name, “La France” is synonymous with high quality upholstery fabric. Its reputation dating back to 1838 According to Charles L. Little, President, La France Division, “the acquired product lines include all fabric styles in the former STI Royal Collection, Regal Collection and flat jacquard group. In addition to the transfer of products is the transfer of proprietary technology. Plans include increased product development and enhanced customer satisfaction. Adding to this customer commitment is the transitioning of Joe Brinkmeyer from Kings Plush to La France. Mr Brinkmeyer continues to serve customers in these markets”. Direct contact with Mr Brinkmeyer for orders, delivery or information is at 513.871.5954 or joe.brinkmeyer@brinkmeyer.com Charles L. Little, President, La France Division. Standing in front of velvet loom weaving transportation fabric.